B2B e-commerce — Industry Insights, Data, and Solutions For Business Leaders

A Low-Effort, Digital Buying Experience is the Key to Revenue Growth for B2B Sales Organizations, Says Gartner

Mapping the new customer experience to understand how buyers are using digital and human channels, often simultaneously, will unlock growth for B2B sales organizations in the next three years. According to Gartner, the key to accelerating that growth is a low-effort, digital buying experience that boosts customer confidence.

Growth Opportunities Rise as APAC B2B Payments Market Prospers, Finds Frost & Sullivan

Staff ReportsApril 14, 2020B2B e-commerce, Growth Opportunities, Asia-Pacific

Biggest Challenge in B2B Sales Today Is a Lack of Customer Confidence, Gartner Says

Overwhelmed B2B buyers face a crisis of confidence as they increasingly struggle to make large-scale purchase decisions, according to Gartner, Inc.