The DVB Project, known for its leadership in establishing technical standards for digital television, is once again pushing the boundaries of video technology with the integration of Versatile Video Coding (VVC) into its framework.

In a recent interview for technology journalists, Benjamin Bross, Head of Video Coding Systems at Fraunhofer Heinrich Hertz Institute (HHI), provided valuable insights into the ongoing developments in versatile video coding (VVC). Bross shed light on the critical distinctions between hardware and software encoding and decoding and how these play a pivotal role in the evolution and adoption of VVC, the latest international standard in video compression. He also explored the broader implications of these advancements for both the industry and consumers.