Posts tagged NAB 2022
BizTechReports: Advanced HDR by Technicolor Introduces “No Compromise” Round-trip Feature to Ensure the Highest Quality HDR and SDR Output in a Single Production Process

One of the biggest challenges determining how live broadcasters utilize and deliver high dynamic range (HDR) to audiences around the world revolves around how to efficiently integrate legacy standard dynamic range (SDR) content in a technically effective and cost-efficient manner. What is needed is a superior fidelity two-way conversion process between SDR and HDR.

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