Discussions around the technology of “connected cars,” often miss the much broader issues that the automotive industry is wrestling with to redefine the vehicle driving and ownership experiences, according to Dave Sargent, Vice President of Global Automotive at J.D. Power in an audio interview for journalists covering the Auto Revolution 2019 conference in Las Vegas on October 23-24.

While most car buying transactions are still closed on site at dealerships, there is increasing evidence that consumers are exploring their digital options across the buying options. It is for this reason that it is not too early to begin planning now to prepare for the emergence of digital retailing in the automotive sector, says Chris Sutton, Vice President of Automotive Retail and J.D. Power in a podcast interview for journalists covering the Auto Revolution 2019 conference Las Vegas on October 23-24.

The auto industry has not seen so much disruption and innovation since the rise of mass automobile production. Electric engines are on a trajectory to replace internal combustion technology that has underpinned the industry for over a century and mass deployment of digitally connected and automated features are transforming basic assumptions about the driving experience --so says David Amodeo in a podcast interview for journalists covering the Auto Revolution 2019 conference Las Vegas on October 23-24. 

Given the massive amount of change to which consumers are being exposed -- especially when it comes to their mobile lives -- the ability to carefully track the complex evolution of customer sentiment is emerging as a critical discipline among leading players in the different sectors of the automotive industry.

As the mobility industry explores alternative modes of transportation, a maturing rideshare sector, various levels of autonomous transportation -- and many other innovations -- adoption will largely depend on establishing a deep sense of trust among consumers, according to Kristin Kolodge, Executive Director of Human Machine Interface (HMI) and Driver Interaction at J.D. Power.

While the emergence of internet of things (IoT), artificial intelligence (AI) and next generation cloud computing technologies are creating new opportunities to capture deep insights into the driving and vehicle ownership experience, the automotive industry must take care to ensure consumers have a high level of comfort and trust in Voice of the Vehicle (VOV) initiatives, says Dave Sargent, Vice President of Global Automotive for J.D. Power, in an interview prepared for the upcoming J.D. Power Auto Revolution event in Las Vegas on October 23-24.

The automotive industry must engage in a comprehensive and high-profile discussion on the implications of intelligent vehicles to ensure consumer trust and adoption, according to Bernardo Rodriguez, Chief Digital Officer at J.D. Power, in an audio interview for journalists covering the Auto Revolution 2019 conference Las Vegas on October 23-24.