Smart Home Device Growth Slows Along with Global Economy, Says IDC
Consumer buying continues to cool across the globe as macroeconomic issues persist. The slowdown in buying is expected to result in flat growth for smart home device shipments in 2022, according to the International Data Corporation (IDC) Worldwide Quarterly Smart Home Device Tracker.
Strategy Analytics: Pandemic Drove Sales of 4G and 5G-Enabled PCs to New Record In 2020
Global sales of cellular-enabled mobile PCs reached more than 10 million units for the first time in 2020 as home workers sought improved connectivity in response to the closure of office facilities during the COVID-19 pandemic.
New Pandemic-Driven Sales Approaches Will Push Augmented Reality Revenues in Retail and Marketing to US12$ billion in 2025
The ongoing pandemic and lockdowns have exploded social media usage and increased traffic in online shopping platforms, forcing many brands to embrace emerging technologies such as Augmented Reality (AR) and virtual stores to remain competitive and engaged with their customers.