Omdia’s latest Display long-term demand forecast tracker indicates that area demand for displays in 2023 will grow by 6.2% year-on-year (YoY). With softened inflation and slowing interest rate hikes, plummeting demand has bottomed out, thereby making way for a rebound to normalization in demand by the second half of 2023.

Global 8K TV household adoption will begin to build momentum over the next few years, reaching 72 million households by 2025. Following a slower than expected 2020 when just under 350 thousand 8K TVs were sold globally, Strategy Analytics’ forecasting models indicate sales of more than 1 million 8K TVs in 2021 and around 4 million in 2022.

Research identifies the importance of TV streaming platforms and devices in the emergence of internet video services such as Netflix, Amazon Prime Video and Hulu. Streaming video is increasingly viewed on TV screens rather than mobile devices, particularly during the pandemic, and TV streaming platforms will become a dominant force in video streaming in many countries as demand for traditional pay TV, broadcast and home video platforms declines.

Rising from negligible levels this year, the global market for microLED displays is expected to grow to 15.5 million units in 2026 as steep declines in manufacturing costs make the emerging technology suitable for the mass market, according to  IHS Markit’s Micro LED Display Technology & Market report.