5G as a ‘Silver Bullet’ for Smartphones will Necessitate Refreshed Vendor Strategies to Arrest Declining Market Growth, ABI Research Says
Despite the smartphone market’s slowing growth due to saturating addressable markets, ballooning Average Selling Prices (ASPs), prevailing consumer price fatigue, and lengthening replacement cycles, all is not lost. In fact, the market will witness a 4.1 percent rise in shipments in 2019, growing to just under 1.6 billion for the year, according to ABI Research.