Global revenue for games could grow by more than 50% over the next five years, according to new research by Bain & Company. Research shows that industry growth is being accelerated by heavy engagement of younger gamers (ages 13 to 17) who spend about 40% more time in video game environments than with any other form of media.

While global video gaming revenues have almost doubled in the last five years, 70% of video game senior executives believe the next five years will be more challenging than the last, according to a new global EY survey.