With the prospects of an uncertain economy looming, the pay-TV and streaming services market is rapidly adjusting to new content consumption behaviors that will challenge the ability of service providers to meet strategic business objectives. Rising churn is contributing to downward pressure on average revenue per user (ARPU) as subscribers more critically assess what services they will keep over the months and years to come.

"It is in this context that Bandai Namco, the undisputed global leader in anime production, decided to make important changes to its content library platform by implementing the Personalized Content Discovery (PCD) solution from TiVo," says Jon Heim, Senior Director of Product Management, TiVo.

FOMO. Analysis paralysis. Content, content everywhere, but not a choice to pick. While we may truly be living in a golden age of exceptional content, the sheer volume of offerings spread out among a dizzying array of providers has created a new universally shared experience: selection frustration.

It is an emotion that is playing itself out on both the supply and demand side of the equation, according to Chris Ambrozic, vice president and general manager, Discovery for TiVo, a division of Xperi Inc.

The growing popularity of Connected TV (CTV) among consumers has created a significant challenge for linear content marketers striving to maximize viewership -- and financial performance -- of high-priority programming. It is prompting senior executives in the content distribution industry to explore, develop and deploy new strategies that capture the attention of targeted consumers -- regardless of the platforms used to enjoy digital entertainment.

As a result, significant strategic attention is being focused on specific initiatives to leverage CTV’s reach by utilizing emerging technologies -- including machine learning -- to better target appropriate audiences, according to Laura Stinnett, VP of Advanced TV Advertising at TiVo, in a podcast interview for journalists.

No stranger to addressing the challenges associated with managing video traffic, most of the major news brands serving tier-1 media markets in the broadcast sector have made the switch away from RF technologies to adopt IPTV. There is, however, a significant opportunity for broadcasters in smaller media markets to follow suit to take advantage of the technical benefits and cost reduction associated with making the shift.

Interest in deploying high dynamic range (HDR) technologies is growing among network service providers and pay-TV operators in Europe as new HDR-capable TVs and devices enter the market, raising expectations of consumers throughout the region to receive content that takes advantage of this compelling advanced viewing experience.

This was the central conclusion of a recent media and industry analyst roundtable hosted by Advanced HDR by Technicolor that explored the state of the content creation, distribution and consumption ecosystem and shared perspectives on the adoption and integration of HDR technology across Europe.

Few industry segments depend more on getting the most out of investments in big data analytics and data science than the property technology (PropTech) sector. However, when it comes to finding insights from hundreds of thousands -- if not millions (sometimes billions) -- of data points to drive desired business outcomes, PropTech leaders may be falling short of meeting expected performance objectives, according to a recent BTR-100 survey commissioned by CoreLogic.

Data science is revolutionizing value generation and customer journeys in the fintech and financial services sector. It has emerged as a critical differentiator that enables companies to meet critical business objectives and complete time-sensitive processes—such as credit risk scoring and property value assessments—more efficiently and affordably.

As the final days of cookies approach, many in the advertising space—including network service providers (NSPs)—are reevaluating established well-oiled campaign strategies against the new realities of the digital landscape.

This is all occurring as digital advertising on connected TV (CTV) platforms merge with conventional linear practices to create new opportunities for collecting data, applying insights and monetizing access to consumers to develop hyper-targeted campaigns.

Programmatic advertising has transformed the role of network service providers (NSPs) in determining how space is bought, sold and managed. New technological developments have made it possible to harness automation to replace a wide array of manual processes—such as contract execution and financial resource allocation—to display the right advertisements to the right consumers at the right time.

New technology innovations, shifting consumer expectations and disruptive global developments have radically — and rapidly — altered how digital entertainment is created, delivered and consumed. The regularity and intensity with which market forces alter the entertainment technology landscape often creates industry confusion. As a result, ecosystem participants struggle to catch up.

The Inflation Reduction Act of 2022 introduced a host of incentives and programs that will affect the demand dynamics for electric vehicles (EVs). The new law is not only rearranging who the front-runners are in the EV standings, but may also bring new demographic segments of the population into the market.

Cloud-native application development has emerged as a central ingredient of technology modernization elements of business transformation across industries. According to analysts at IDC, enterprises that have implemented cloud-native application development strategies witnessed a marked increase in efficiency, scalability, and productivity, as well as improved user experience.

In a 2021 IDC study that analyzed 446 businesses across the globe to measure the efficacy of migrating to the cloud versus modernizing existing mainframe systems and applications, the case for the latter won the day. The researchers found that, in many cases, re-platforming applications in the cloud is often riskier and more expensive than modernizing existing mainframe investments.

Access to vast amounts of financial information and economic data has gone a long way toward democratizing the ability to participate in the investment advisory sector. Large financial institutions, however, continue to hold a persistent advantage over small and mid-sized advisors when it comes to offering highly-customized research and analysis to their clients.

Integrating data science into operations will be vital in executing go-to-market strategies and lead to competitive differentiation for organizations tied to the increasingly dynamic property sector, according to John Rogers, chief innovation officer at CoreLogic, in a recent podcast for journalists.

Spending on digital advertisements is poised to cross the $300 billion mark as we approach the middle of the decade. As a result, key players in the industry are in a race to secure strong market positions in this constantly evolving environment.

The entire ecosystem of broadcasters, content creators, consumer electronics manufacturers, and chip-set makers are coordinating efforts to deliver HDR to a new generation of tech-savvy consumers.

Comprehensive ecosystem-wide collaboration and coordination will be the key to meeting the needs of increasingly sophisticated consumers who demand high-quality experiences that are easy and safe to use. So says Jon Kirchner, CEO of Xperi Corporation—a holding company that houses several iconic brands including TiVo, HD Radio, DTS and IMAX Enhanced—in a recent podcast interview for journalists.

Now that we’re well into 2022, electric vehicles (EVs) are gaining tangible traction in the auto market. Ongoing product launches, infrastructure build-out, policy change and rising gas prices are greasing the ramp-up in consumer interest. But significant work lies ahead if the industry wants to accelerate the transition from early to mass adoption of EVs. A lack of information on the value and ownership propositions has left a large swath of new-vehicle shoppers reticent to make the electric leap. Automakers, retailers and other stakeholders need to ‘rewrite the script’ to change consumer attitudes and increase interest in EVs.

BizTechReports presents an open and industry-focused conversation on the role of ISR in providing support for emergency management agencies as well as the hurdles in the way of accelerated adoption. Our panel of experts explore the latest evolutions in ISR technologies and how these systems can be rapidly deployed by prospective agencies. We also identify the various stakeholders within the target audience groups of ISR technologies providers and some best practices for how the ISR community can work together to identify and engage with emergency management agencies.